Matt Webb, who has been blogging for a long time, has been blogging a lot more recently, and I’m here for it. He recently shared his 15 rules for blogging, which he uses to “bump [him] out of certain mental traps.” I loved #8 in particular.
8. Give up on trying to be interesting. Readers will come to my site for what’s interesting to me, or not, it’s fine, just say what I think about whatever I’m thinking about.